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Be the Change News: Never Shock a Puppy

It’s official. The girls of Champion of My Heart, along with several members of our blogging coalition, will launch our Be the Change effort September 1. You can read all about it on our new microsite called … Never Shock a Puppy.

never shock a puppy logoThere is still a boatload of work to do on the new site and such, but here are a few details.

8 Weeks of Content

We’ve planned 8 weeks of new blog content. Each Wednesday between Sept 1 and Oct 20, we’ll post on topics, including the Top 5 Reasons People Turn to Shock Collars (and other punitive training tools) and dog training options we recommend instead.

Great Prizes

We’ve gathered prizes to give away 5 of the 8 weeks that include:

Worthy Cause

In the process, we’ll raise $2,500 for the Humane Society of Boulder Valley‘s No-Choke Challenge, which will include all kinds of media outreach as well as events where they will give away humane dog training tools to people who turn in their choke/pinch/shock collars in Boulder, Colorado.

The No-Choke Challenge is s set to launch in November 2010, after the humane society finishes up with the big ASPCA $100K Challenge to rescue more pets in August, September, and October than they did during the same period in 2009.

Essentially, the money we raise during the initial 8 weeks of Never Shock a Puppy will buy about 165 humane collars/harnesses to give away.

P.S. Vote for Us?!

Honestly, meeting this fundraising goal is the BIGGEST reason I hope to win this DogTime Best Dog Blog Award. The winner in each category gets to make a $500 donation to the pet charity of their choice … and for US, that’s the Humane Society of Boulder Valley, where we adopted Lilly.

So, if you have NOT yet voted in the Dog Blog Award Contest, we hope you will today. You can vote once for each email address you have, and we would greatly appreciate your vote. (We’d really love it if you could get your friends and family to vote for us too.) Voting ends Aug 20 (that’s this Friday), and the awards will be given during BlogPaws West in Denver in early September.

There is EVEN a Store

We even created a little Cafe Press Store for Never Shock a Puppy Merchandise, if you’d like to help spread the word that way.

Want to Get Involved?

We would LOVE your help!!!

1. Post our Never Shock a Puppy badge on your site.

2. Post our Never Shock a Puppy donation widget on your site.

3. Blog about our efforts and encourage people to visit the site (and donate).

4. Share links to our Never Shock a Puppy posts on Twitter, Facebook, etc.

5. Join the conversation via comments on the Never Shock a Puppy Blog.

Roxanne Hawn

Trained as a traditional journalist and based in the Rocky Mountains of Colorado, USA, I'm a full-time freelance writer for magazines, websites, and private clients. My areas of specialty include everything in the lifestyles arena, including health and home, personal finance and other consumer interests, relationships and trends, people and business profiles ... and, of course, all things pet related. I don't just love dogs. I need them in my life. Seriously.

Sharon & Cleo - August 18, 2010

What a great idea! We’d love to help any way that we can…we’ll get that widget up soon.

    Roxanne Hawn - August 18, 2010

    Thanks so much, Sharon & Cleo. We appreciate the support.

Living Large - August 18, 2010

What a great campaign!

Deborah Flick - August 16, 2010

Hey Roxanne, I did it. I just found the time. This is so cool. So I posted an announcement of the NSAP campaign. I used mostly content from your post along with my wording.

BTW I can’t get the first giving widget to work. Could you send me to code you are using for yours to me via email. I’d love to get it up and running.

Congratulations again. Great job! Whew!

    Roxanne Hawn - August 16, 2010

    Thanks, Deborah. We’re having some techo-issues with the badge and donation widget. I figured if *I* could get them to work, then they must work, and that doesn’t seem to be the case.

    ACK! Please stand by.

Comments are closed